Pinterest is a very fast growing social media site. It’s fun to use, a great way to learn things, and a good way to grow your business. People are learning how to make it better all the time, but you need to try it for yourself to see how you can make it happen for your business. Each business is different and each person sees things differently, so there is really no right or wrong way to use Pinterest.
Pinterest is all about images and the perfect image will drive traffic to your site. You can post images and link them to blog posts, pages on your site, articles you’ve written, or anything else you’d like others to see. The most important thing is to choose an image that’s clear, large enough to see, and you need to choose one that pertains to the content your linking it to. Tricking people into clicking on your image to go to your site is not the way to go. You need to be honest with people or they won’t do business with you and using the right image for the link is the best thing to do.
One thing you need to remember when you’re using Pinterest is it isn’t any different than using Twitter or Facebook to grow your business. The boards you create and the images you pin shouldn’t always be about your business. You should create boards that are interesting and non-business related and you should pin images that are from others that are in the same field as you. When you remember it’s not always about you, people will want to do business with you.
It’s also important to follow others. Like other social media sites, a lot of times when you follow someone they’ll consider following you as well. Whether they follow all of your boards or just the ones important to them, they’re still following you and they may decide to look at other boards you have at any time. The best way to find the people you want to follow you is to search for them on Pinterest using keywords they’d search for you with.
Images are a good way to drive traffic to your site. People like looking at pictures and then to see what content is related to them which is why Pinterest is a great way to drive people to your site. When used correctly, Pinterest can grow your business to levels that may not have been possible before.