One of the most important things to remember when you own a business is nobody will do the work for you. Yes, you can outsource certain tasks to others, but when it comes right down to it, you’re the only one that has the ability and the knowledge to do the tasks that make you money.

It doesn’t matter if you give presentations that encourage others to purchase from you or if you offer coaching to others; it comes down to the same thing, you’re the only one that has the ability to do it the right way and to make it happen. With that said it’s important to automate things whenever it’s possible. You don’t want to do it too much, but it’s important to automate things when it is possible.

One of the best tasks to automate is social media. It’s important to be on social media sites like Facebook and Twitter regularly, but when you automate these posts, you’ll have more time to be on these sites and you’ll also have more time to do the tasks with your business that’ll help you grow and increase your income.

Hootsuite and TweetDeck are two of the best tools online for social media right now. Both offer account holders the ability to schedule posts for any time of the day or night to Facebook and Twitter. You have the ability to schedule as many as you want and you have the ability to schedule them into the future as well.

When you use one of these options you’ll have to take the time to write the posts, but you won’t have to make sure you’re online at the exact moment you want it to go. This will save you time and may offer you the ability to increase your income when you post things that’ll drive traffic to your website.

You can post ads, quotes, articles, and other things that’ll encourage people to trust you and see what you offer. Building trust is one of the hardest things to do online, but it’s possible when you use social media in the right way. When you use Hootsuite or TweetDeck you’ll be able to get it done and still have time to work your business.

Whether you’re a small business owner or you have others on your team, automation is an important tool to use. It gives you the ability to complete tasks that may otherwise go by the wayside and it gives you more time to work your business. It’s a win-win in either case.