Social media is very popular in today’s society and so it should be regarded as a useful tool for employers to find new staff. Here are a few steps to recruiting via social media that cost you nothing except your time. They’ll enable you to contact people you previously may never had access to.
When you’re recruiting, it’s wise to use as many different outlets as possible because you never know where the right person might be. There are many different social media sites. Obviously Facebook is the first place people think of but there’s also Twitter and LinkedIn. In fact, there are more than a hundred different social media sites you can utilize in your recruiting searches.
Not all sites will have the best market for your needs so it’s important to do your research to find the most suitable ones for you. Regardless of the site, they generally have a few things in common. People use them to share their information, make new contacts, whether friends or work colleagues, and post profiles of themselves if they’re looking for work.
You can access these profiles and find people who may be worthwhile to interview for your job vacancies. Each site has its own demographic so take the time to study them properly as it will save you lots of time down the road.
Because most people post profiles, it takes less time to find some that may be worth interviewing. This is better than in the days gone by when you had to advertise, wait for people to respond and send in their resumes for you to consider and then find the best ones to interview. Life is much faster and recruiting has to change with the times.
LinkedIn is a powerful social media site. It has over 130,000 recruiters, members of every Fortune 500 company and people from 130 different industries so it’s certainly not a site to be ignored if you want to find your next employee.
It’s essential that you create a solid company profile on your chosen social media sites. Potential employees also use these same sites to hunt for jobs and if they like the content of your profile, they may contact you and you might just have found the right person for your job vacancy. At least you’ll know this person has lots of initiative.
You can also ask your staff to contact their contacts on their favorite social media sites and spread the word about your vacancies. 60% of all jobs are never advertised because they’re filled through various contacts and this now includes these popular sites.
If you can save money on advertising for new staff, you can channel it into other areas of your business. If you’re not very savvy when it comes to social media, you can always ask for help from other managers or employees. Follow these steps to recruiting via social media and you’ll become more efficient and save yourself the typical recruiting headaches.